Communication B.S.

The BS in communication prepares students to be effective communicators in professional settings. Graduates are prepared for advanced study or to enter careers in general corporate management, human resources, marketing, public relations, social media, and sports information. Graduates may also hold jobs as communication consultants, communication directors, event planners, political campaign leaders, public affairs officers, public information officers, publication designers and editors, speech writers, and online and social media content managers.

The program provides transferable skills by emphasizing communication theory and practice in the creation, development, presentation, and evaluation of coherent messages. Students use communication strategies to create publications, design online resources, plan events, and manage projects. The concentration areas let students select courses to focus their professional career preparation.

Program outcomes:
- demonstrate proficiencies in applying theory, listening, reading, speaking, and writing in professional contexts
- demonstrate technology proficiencies in computer applications and social media
- demonstrate critical thinking and problem-solving skills, including analyzing, interpreting, and evaluating applied communication
- demonstrate proficiencies in interpersonal and group processes, conflict management, collaboration, team building, and leadership
- demonstrate understanding of the ethical behavior practiced in professional contexts
- demonstrate awareness and sensitivity required for communicating in culturally diverse groups