MKTG2200

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MKTG 2200 - Personal Selling (3 Cr.) Online may be available

Business (10674) CCAA - Academic Affairs

Course description

Introduction to selling principles/processes. B2B vs B2C selling. Persuasive communication. Selling vs. buying. Time management. Emphasizes developing long-term buying/selling relationships.

Minimum credits

3

Maximum credits

3

Is this course repeatable?

No

Grading basis

AFV - A-F or Audit

Lecture

Typically offered term(s)

Every Fall